Buy a Ferrari, Build a Bridge

Is it time for a website overhaul? Should you launch a blog? Is LinkedIn working out? Would videos make sense? These are great questions—and great questions to ask often. But sometimes, forays into the digital universe are a most random act of marketing. An “important” partner wants a blog. The blog is born. A hungry marketer […]

Read It & Reap

Oftentimes our law firm clients groan and grumble that marketing takes oh so much time. Good marketing does require consistency and endurance, it’s true. But not everything needs to be so darn complex. When it comes to client relationships, a simple rule of friendship is really all that matters: Be a good listener, a good […]